Wednesday, March 10, 2010

Toyota’s ‘Bargains’ May Boost Sales 30%

It really is the best time to buy a Toyota, new or used. Bloomberg reports:
Toyota Motor Corp., buoyed by an incentive campaign, may report a 30 percent jump in U.S. sales in March after recalls of millions of vehicles damped deliveries for two months, researcher said.

No-interest loans for as long as five years and discounted leases on select models from the world’s largest automaker are helping drive the rebound from year-earlier levels, Chief Executive Officer Jeremy Anwyl said by phone today.

“Americans love a bargain,” Anwyl said. “Car buyers still feeling financially distressed see this as the best time to buy.”...

Excluding the Lexus brand, Toyota’s U.S. sales surged 50.5 percent in the first eight days of March from a year earlier, spokeswoman Celeste Migliore in Torrance, California, said today.

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