Thursday, May 9, 2013

Get Ready for Massive Obamacare Propaganda

BusinessWeek reports:

Just weeks after his re-election, President Barack Obama summoned about 20 senior administration officials to the White House’s Roosevelt Room for an hour-long meeting on the implementation of his health-care law[...]

The session, which has been followed by regular presidential briefings, led to a two-track campaign to defend the measure against united Republican opposition declaring it a failure and to motivate uninsured Americans to sign up for health-care coverage.

The first phase will be on display tomorrow, when the president meets at the White House with women who will tell personal stories of how the law has already helped them. The second phase isn’t yet visible[....]

To counter the criticism, the White House has told all Cabinet members and senior officials to use commencement speeches to drive home for graduating college students and their parents the benefits they gain from a provision of the law that allows young adults to stay on their family’s insurance plans until they turn 26.[...] meetings kicked off on Dec. 19, when most of Washington was consumed by a standoff between the White House and Congress over the budget and taxes. That briefing over a polished wooden table in the Roosevelt Room included a timeline of internal deadlines, said the Democrat familiar with the meeting who asked not to be identified.[...]


Within a month of the meeting, Anne Filipic, deputy director of the White House Office of Public Engagement and a star organizer in Obama’s 2008 presidential campaign, left the administration to lead an outside group, Enroll America, which focuses on promoting enrollment. Last month, the White House added a communications strategist, Tara McGuinness, who will concentrate on the law.

The communications campaign will include promotions through social media and cable-television channels popular among young audiences such as Spike TV and sports networks, an administration official said.


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