Monday, October 6, 2014

NBA’s TV Deals to Double in Value

It is truly outrageous that some governments fund the building of NBA arenas with taxpayer money.

The National Basketball Association has lined up new TV deals with its existing broadcast partners that are expected to be worth at least twice the value of its existing rights, reports FT.

Adam Silver, NBA commissioner, is due to announce at a press conference in New York later today that Disney and Time Warner have agreed to extend their deals to broadcast live NBA games.

The new deals will extend coverage of the NBA on Disney’s ABC and ESPN networks and Time Warner for another multiyear period.

NBA’s existing $7.4 billion rights deals expire at the end of the 2015-16 season.


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