Friday, January 31, 2014

Anheuser-Busch to Salute Government Trained Killers in Super Bowl Ad

The Houston Chronicle reports:
Lt. Chuck Nadd knew something was up when Anheuser-Busch's private jet flew him from Fort Drum in New York to his hometown in central Florida within hours of his return from a tour in Afghanistan in early January.

The 24-year-old Army helicopter pilot and operations officer had been told he was on a public affairs assignment to give a speech to a Veterans of Foreign Wars group in his hometown. But when he got to downtown Winter Park, hundreds of residents, relatives, teachers and friends greeted him with a surprise parade complete with tickertape and Anheuser-Busch's Clydesdale horses.

The brewer, which played a central role in putting the parade together, has fashioned an ad around the event. It will run during Sunday's Super Bowl, and Nadd says he hopes it gets people talking about honoring returning soldiers.

"I hope the visibility it gets starts a conversation about recognizing those who have served and served in a greater capacity than I have," Nadd said Thursday. "I would hope this commercial helps people look for those heroes in their communities."[...]

In Winter Park, a well-heeled city of 30,000 known for its boutique shops and high-end restaurants along tony Park Avenue, city officials were contacted by the local film commission with a question: Could they put together a parade in two weeks? They were told the parade was for a local soldier and sponsored by Anheuser-Busch, working with the Defense Department.
Here's some of the work of  "those who have served":