Wednesday, June 23, 2010

What Would Lebron James' Marginal Revenue Product Be If He Became a Knick

By signing Lebron Jmaes away from the Cleveland Cavaliers, the New York Knicks could add as much as $50 million, or an additional 5 percent to the $1 billion in total revenue it recorded last year, according to an estimate by Patrick Rishe, an economics professor at Webster University in St. Louis, reports NyPo.

Rishe estimates the Knicks could immediately add up to $10 to last season's average ticket price of $71 -- and ultimately double that increase, which would bring in about $16 million in added revenue, according to NyPo. The Knicks have the No. 2 highest average ticket price in the NBA, behind the Los Angeles Lakers, according to Team Marketing Report.

Further, the Garden could add $20 million a season in added corporate sponsors and $12 million in higher rights fees, Rishe said.

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